ALT Text Is Read by AT, Search Engines, and AI—Write It Like It Matters
ALT text isn’t just for screen readers; it’s the secret sauce for AI, search engines, and accessibility. Learn how to write it like it actually matters.

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ALT text isn’t just for screen readers; it’s the secret sauce for AI, search engines, and accessibility. Learn how to write it like it actually matters.

Say hello to smarter image management: DubBot now scans and inventories all your website images on each crawl.

Discover how reflow supports WCAG compliance, improves readability, and benefits all users across devices.

Discover why a custom 404 page matters for user experience, SEO, and brand trust.

From lost traffic to poor UX, broken links quietly sabotage your site. Learn how they impact SEO, accessibility, and your reputation.

Discover how to combine search engine optimization and answer engine optimization to reach your target audience.

Digital accessibility is essential for online marketing, sales, education, and community-building. Accessible websites drive reach, compliance, and ROI.

Explore the connection between ALT text and AEO, and learn how descriptive image text can improve your content’s performance in AI-powered search results.

Broken links and 404 errors frustrate users while also hurting your website’s SEO and accessibility.

Proper spelling and readability are key to quality content, shaping how search engines view it and how accessible and engaging it is for users.

Tools like GPT-3, Bard, and Gemini speed up content creation with human-like text, but using AI effectively requires a careful balance with SEO.

Using DubBot's Custom Policies, you can increase your SEO and make your website highly visible.

Giving the correct status code informs users and search engines when pages do not exist.
Why are web content writers, designers and managers still using "Click Here" (or "Read More," "Learn More," etc.) as link text when it has been shown repeatedly it's just not best practice?…
Announcement of the addition of SEO and Best Practice widgets in the Sites and Groups dashboard.
We all know how important SEO is to website visibility, and increased user traffic. And don’t forget about the relationship between an accessible website and SEO . With DubBot’s latest update to SEO reporting, you now…
A strong accessibility business case includes SEO, broader market reach, competitive advantage, and positive public relations.
How improving your accessibility organically improves your SEO. DubBot scans and tests for six in-page elements that affect both accessibility (A11Y) and SEO.
According to the Center for Plain Language , "Readability is about making your digital content clear and easy to understand. When you focus on readability, you increase the chance your target audience will actually…
The 3 functions of alternative text: Screen readers announce alternative text in place of images, helping users with visual or certain cognitive disabilities perceive the content and function of the images. If an image…
DubBot automatically checks for website accessibility, SEO, and generally accepted website best practices. Although these checks are all beneficial as out-of-the-box functionality, one of the more powerful and flexible…
What’s the difference between 404 and 301? Simply put, an HTTP 404 status code indicates that your browser cannot find the page requested, “File Not Found.” When a user requests a nonexistent webpage, you should return…
While priorities, resources, and timelines have shifted significantly over the past month, there is still a need to continue to iterate and improve website accessibility, user experience, and overall content…
Not all website content is created equal! In this post, we outline the recommended best practices for SEO.
Part one of a three-part blog is intended to make SEO a more approachable topic for marketers tasked with website marketing.
Standardized guidelines for SEO that you can start using today that will also make your website more accessible.